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Reel

Reel

Founded with Piero Ambrogio Busmelli’s entrepreneurial vision in 1966, B&B Italia is a world-renowned Italian brand which has a leading position in the world of design and offers solutions both for homes and corporate spaces.

Comprising two sections titled B&B Italia Home Division and B&B Italia Contract Division, the brand stands out among the small brands of the industry with its innovative industrial approach to manufacture since its foundation. Though these two divisions include different brands and identities, they share the same philosophy in essence – to create a perfect balance between innovation and design to offer unique products. Home décor, exterior reorganization or office decoration – the approach of the brand stays the same despite the varying contexts.

Having formed strong relations with international designers and carried out continuous research have played an important role in B&B Italia’s achievements which includes many awards such as Compasso D’Oro, the most prestigious award in industrial design in Italia. With a wide distribution area, the brand makes sales in more than 80 countries. B&B Italia’s headquarters in Novedrate, Como was designed by Renzo Piano and Richard Rogers in 1972.

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Atelier OÏ

Atelier Oï was founded by Aurel Aebi, Armand Louis and Patrick Reymond in Switzerland in 1991. The word “oï” is derived from “troika” meaning “group of three” in Russian. The name symbolizes the dynamism and energy shared by this team of three designers. 

Atelier Oï’s vision is about sharing ideas and values. The founding trio has been working together for 25 years with a passion for growth and development along with a certain level of individuality. 

The philosophy of Atelier Oï was shaped by the founders’ background in architecture, design and naval architecture in addition to their interaction with prominent personalities in architecture such as Alberto Sartoris and Ettore Sottsass. The atelier’s works span a wide range from architecture to interior design, product design to scenography on an international level.

Atelier OÏ
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